We guide your improving wellness along 16 familiar steps in the hero’s journey. Publicizing your adventure this way attracts more support.

A wellness campaign publicizes the adventure of speaking truth to power. The client takes the role of "hero" in their own empowerment story.

What's the difference between a need-response wellness campaign and a responsivism wellness initiative? Find which best fits you.

This new free tool supplements the Estimated Innocence Report. It challenges unresponsive courts with a more responsive alternative.

Need-response creatively bridges the divide between “for profit” private goods and “nonprofit” public goods. A for-profit service...

CONGRATULATIONS! You're invited to be more need-responsive to each other. Those invited are afforded the opportunity to express a need.

For each client seeking to solve a painful problem, need-response provides a wellness campaign. Its process involves four to five phases.

The more you avoid your pain, the more pain you attract. Pain only exists to warn you of threats, real or imagined. The longer it takes...